The Singapore Tourism Board hosts a lively roadshow in Chandigarh, Mumbai, and Bangalore to attract Indian tourists February of 2025

The Singapore Tourism Board is preparing to hold a vibrant three-city roadshow in Chandigarh, Mumbai, and Bangalore this February in an effort to deepen its relationship with Indian tourists. This program is a component of a broader endeavor to establish Singapore as a top Indian tourist destination.

In order to serve a broad range of tourists, the event intends to highlight Singapore’s many features, from its world-class hospitality to its lively cultural attractions. The Singapore Tourism Board intends to establish significant partnerships that will increase tourism and strengthen the nation’s appeal as a top international travel destination for Indians by interacting directly with travel trade partners and stakeholders in these important locations.

The roadshow shows a strategic commitment to India, which continues to be one of Singapore’s most important sourcing markets. The Singapore Tourism Board’s ambitious 2025 ambition to increase Indian tourism has been underlined by Kean Bon LIM, Area Director for India, South Asia, and Africa.

The Board aims to capitalize on the distinct tastes of Indian tourists by means of creative marketing campaigns, customized travel experiences, and focused projects, guaranteeing that Singapore stays a top tourism destination. In addition to increasing Singapore’s awareness, this roadshow is expected to encourage deeper interaction with Indian audiences, opening the door for closer tourism relations.

Showcasing Singapore’s Unique Offerings

The roadshow seeks to highlight Singapore’s blend of modernity and tradition, appealing to families, solo travelers, and corporate groups alike. Attendees can expect an immersive experience featuring:

• Cultural Experiences: Showcasing Singapore’s rich multicultural heritage through interactive exhibits and performances. Highlights include live demonstrations of Peranakan cooking, traditional dance forms, and insights into local festivals like the Chinese New Year and Deepavali.
• Exciting Attractions: Featuring the Marina Bay Sands, Gardens by the Bay, Sentosa Island, and Universal Studios Singapore. Attendees can learn about upcoming events, such as the Formula 1 Singapore Grand Prix and international art exhibitions.
• Innovative Offerings: Emphasizing Singapore’s status as a tech-savvy nation with its smart city innovations and eco-friendly initiatives, such as the Jewel Changi Airport’s Rain Vortex and green infrastructure projects.

Singapore Strengthens Ties with India Through Immersive Roadshows

In an effort to solidify its position as a preferred travel destination for Indian tourists, the Singapore Tourism Board (STB) has embarked on a dynamic roadshow campaign in February 2025. With vibrant stops planned in Chandigarh, Mumbai, and Bangalore, the roadshow aims to captivate Indian travelers with the city-state’s diverse attractions and experiences.